.pet domains list

What is .pet TLD

The .pet top-level domain (TLD) is a generic namespace indicating a connection to animals, companion care, and the wider pet economy. Registrants can create .pet domains at the second level, resulting in .pet websites that express topical relevance directly in the address bar. As part of ICANN’s new-gTLD expansion from the mid‑2010s, eligibility is generally open worldwide, subject to registrar policies and local regulations. In our index, we observe adoption by retailers, veterinarians, shelters, breeders, publishers, and community groups. Naming conventions skew toward brand+pet, service+city, and keyword-rich combinations that describe offerings clearly. International usage is diversified but concentrated in English-speaking markets, with growth elsewhere. Explore webatla’s .pet domain datasets to map this landscape.

History and key features of .pet TLD

Introduced under ICANN’s new gTLD program in the mid‑2010s, the .pet TLD followed standard launch phases (sunrise for trademark holders, then general availability). Registration of .pet domains is typically first‑come, first‑served, with policies aligned to ICANN norms, including WHOIS/RDAP access, DNSSEC capability, and dispute options such as UDRP/URS. From a technical standpoint, .pet websites function like any gTLD: resolution, hosting, email, and SSL/TLS are handled by regular providers. Pricing, premium tiers, and reserved names are set by the registry and retailers, and may vary by market. In our datasets we often see early spikes, subsequent churn, and consolidation around active projects—patterns common among niche extensions. Compare features in webatla’s .pet datasets.

Why and who choose the .pet domain

Organizations, entrepreneurs, and enthusiasts choose the .pet domain to foreground a clear category signal in their names. .pet domains appeal to veterinarians, shelters, breeders, product brands, ecommerce operators, pet‑tech startups, and publishers seeking descriptive, memorable identifiers. For .pet websites, the semantic match can aid user understanding and click‑through, while search engines generally rank based on content, links, and user experience rather than TLD alone. Trade‑offs include operating within a niche extension and potential need for defensive registrations in other spaces. We analyze adoption cohorts, renewal behavior, registrant types, and geography to inform go‑to‑market decisions and risk management. Explore potential audiences in webatla’s .pet datasets today.