Download websites that use PubGuru

About PubGuru

Ad revenue on a mid-sized content site is usually not managed by the people writing the content. A monetisation partner takes over the ad stack, wires up header bidding, watches viewability and policy compliance, tunes ad density, and takes a share of the uplift. PubGuru is the tooling side of that arrangement, the interface MonetizeMore gives publishers over header bidding, ad serving and the day to day operations work behind them.

The consequence for anyone reading our data is that the fingerprint records how the advertising on a domain is run rather than a passing preference between scripts. A publisher carrying it has routed its inventory through one wrapper and one supplier of demand, whether the publisher drives that wrapper in house or leans on the partner who supplied it. In Advertising research the distinction matters, because the question worth answering is rarely which script loads and almost always who controls the demand path on a domain.

As of October 2026 we detect the platform on 10 sites. Advertising tags are layered several deep and are often injected through a tag manager or a wrapper that presents a generic container to the page, so a publisher-side platform can run without leaving a name a crawler can read. Counts in this part of the catalogue are confirmed sightings, and confirmed sightings are always fewer than deployments.

The audience for the list follows from what the signal means. Competing monetisation partners and ad networks use it as a prospect map of publishers who have already committed their yield to one platform and are therefore open to a better offer. Publishers use it to see which peers took the same route. Researchers working on the programmatic supply chain use it to attribute inventory to the parties that actually control it, which the ads on the page do not reveal.

A lookup on one domain settles one question. The file answers the shape of the population: what those publishers publish, what else runs alongside on the page, which country domains they sit on, and whether the set grows or churns between releases. Bought as a Commercial product by publishers, the platform is most useful to a researcher read the other way round, as a map of the inventory a single partner already controls.