.toys domains list

What is .toys TLD

The .toys top-level domain is a generic namespace dedicated to the global play and hobby economy. It provides clear semantic labeling for businesses and communities whose products, content, or services center on toys. In practice, .toys domains are used by manufacturers, retailers, review publications, maker communities, and educational initiatives, while .toys websites often showcase product catalogs, safety information, and collecting guides. From an analytical perspective, we observe concise, descriptive second-level names, frequent use of brand+category combinations, and cross-language adoption via transliterated keywords. Compared with broad legacy TLDs, .toys can signal topical relevance and reduce ambiguity in multi-market portfolios. We recommend assessing category coverage, availability, and potential collision with existing marks before selecting names. Explore .toys domain datasets from webatla to benchmark your niche.

History and key features of .toys TLD

.toys emerged in the expansion of generic TLDs intended to increase descriptive choice under ICANN’s governance. Today it operates as an open, globally available space with standard dispute mechanisms (UDRP/URS), DNSSEC capability, and support for privacy-protected WHOIS/RDAP outputs subject to applicable regulations. Registration policies generally permit individuals and organizations without geographic restrictions, making .toys domains accessible to startups and established brands alike. In our crawls, .toys websites commonly employ structured data for product listings, use redirects to consolidate brand portfolios, and integrate with internationalized second-level labels where supported. Key considerations include renewal strategy, coexisting with ccTLD footprints, and security posture across MX/HTTPS. For longitudinal perspective, review historical registration curves and resolver behavior to assess durability. Examine webatla’s .toys domain datasets for evidence-led planning.

Why and who choose the .toys domain

Organizations choose .toys to express clear category alignment, simplify discovery, and partition portfolios by theme. Typical adopters include manufacturers, specialty retailers, marketplaces, review media, toy-collecting communities, museums, and STEM educators. For these groups, .toys domains can clarify search intent, reducing keyword overhead, while .toys websites benefit from memorable, expectation-setting URLs in multilingual markets. We advise weighing brand distinctiveness, risk of typosquatting across similar TLDs, and interoperability with existing email and CDN infrastructure. Our dataset shows defensive registrations around core trademarks and seasonal campaigns, plus regional targeting via subdomains or country directories. Use comparative analyses of backlink profiles, hosting geographies, and uptime to inform selection. Access webatla’s .toys domain datasets to map opportunities.