What is .place TLD
.place is a generic top‑level domain (gTLD) oriented to locations, venues, and communities. We classify it as an open‑registration namespace suitable for descriptive labels tied to physical or digital places. In our corpus of .place domains and .place websites, we observe consistent use by tourism operators, event organizers, coworking hubs, and mapping or directory services. The TLD supports standard DNS protocols, DNSSEC, and internationalized labels where permitted by policy, enabling globally legible addressing. Naming patterns skew toward geo‑modifiers, landmark keywords, and short brand‑plus‑place constructions that signal intent. From an information architecture angle, it helps segment content around locality without resorting to subdomains. Evaluate availability, risk posture, and intended audience before registering. Explore .place domain datasets on webatla.
History and key features of .place TLD
.place emerged during ICANN’s new gTLD expansion, entering public availability following a trademark sunrise and early‑access phases. The namespace is generally open, with eligibility based on registrar terms rather than residency rules. Core features include DNSSEC support, RDAP/WHOIS visibility, EPP provisioning, internationalized labels where allowed, and common dispute mechanisms (UDRP/URS). Pricing often reflects standard, premium, and reserved tiers managed by the registry. In our telemetry across .place domains and .place websites, we see global registrar coverage, clustering on mainstream DNS hosts, and adoption by SMEs and municipal initiatives. Renewal behavior tracks typical descriptive gTLD patterns: higher persistence for developed content versus parked assets. Review policy, premium designation, and DNS hosting before committing. Examine webatla’s .place datasets for comparative baselines.
Why and who choose the .place domain
Organizations choose .place to signal location-centric value propositions: destinations, venues, real estate, communities, and event networks. We see adoption by hospitality brands, cultural institutions, tourism boards, coworking operators, delivery platforms, and mapping tools that benefit from semantically clear addresses. For search and navigation, .place domains can reinforce local intent when combined with geo terms, while .place websites often structure content around neighborhoods, campuses, or service areas. Risks mirror other new gTLDs: user familiarity varies by market, and premium labels may affect cost. Mitigations include strong content signals, consistent NAP data, and reliable DNS/CDN hosting. Choose names that express place, purpose, and scope, then monitor performance metrics. Access webatla to analyze .place cohorts by sector.